The agenda for the Samvera Marketing WG on July 27th will be:
- Notes from the previous meeting and matters arising
- Questions we are asked - and the answers
- Materials to develop
- Work prioritization and allocation
Links to contribution WG - Richard is chair/ Karen and Ryan on
Contribution WG about to send out a survey to Partners to understand what they're giving and what they're getting out of the current contributions
Actions from last meeting: look at strategy, respond to questions, review possible materials (swag)
Materials to Develop: agree on what we will do and what we won't do
What are physical mememntos people would take away
Text-based, what's useful? (refer to list)
Estimate cost of each item - ROI - what's most useful
Printed docs are cheaper - Flyer that they can take back to management - Focus on materials that can be taken away and used at their institution
Considering other types of clothing: hats? - polo shirts - a uniform - virtually get polo shirts for folks working at a table.
Samvera t-shirt day at other conferences (example: everyone wear Samvera t's on Wednesday)
Flyer - not a great deal of detail - producing flyer - do we have resources we could tap that can do a good job.
Chris will circulate his flyer and we'll review the doc
Ryan will ask NU about design services internally at NU
Brochure - more substantial - more work per writing and editorial -
-what's in it?
develop a one page flyer and bookmark
Case Studies: develop a template - have got two case studies that went into the annual report
Andrew Rouner did one, Linda did the other? (Richard will ask)
showcase at workshop for newbies -
Robin, Julie, Steven doing the demos - coordinate with them to get their case studies
Answering questions - do have answers for an FAQ - refine to a proper response for each questions
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