Agenda for the Samvera Marketing Group call, May 8th 2019
- Notes and action points from the previous call (April 10th)
- Review of Samvera Virtual Connect and Samvera Partners meeting
- General
- Marketing presentations/feedback
- Review of current work
- Slide deck
- Case studies
- Personal profiles: https://drive.google.com/drive/folders/1wEy25Bs9L_e9f-JY5Nb_ilNoF8Bym9ro?usp=sharing
- Leaflet
- FAQ
- Audiences
- To review the feedback from Samvera Partners on the audiences we need to focus attention on
- To plan activities that help address the needs of these audiences
- Events
- Open Repositories
- Axiell European User Conference / IIIF conference / KohaCon (to note events where community members are highlighting Samvera)
Notes:
AI: Go back to the notes from Partners and see if there's anything we need to pick up
AI: Ryan look for container for leaflets from 4Imprint
Review of VC and Partners -
Marketing WG wanted to be involved in synthesis of the Vision (Chris asked for Marketing to be involved)
Sub-group to take away visioning material/ exercise and meld something from it
AI: Find out when Carolyn and Hannah will be done (Ryan will ask Carolyn)
Seem to feel Samvera is not a product and not treated as such - people trying to get Samvera into institutions are trying to get a technology in
Community is a key strength of Samvera - but you get into Samvera for a solution. "What is the product?" It's not the community
Treat what we're doing as a product - expect responses and services around the technology, somewhere in the community those things are being provided
From a Marketing Point of View: alternative view - marketing what they perceive Samvera to be? -
To go back to the synthesis - would like to keep an eye on what is being said so we don't lose sight of the product responsibility to users
Update on current work