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Marketing internally - slide deck - for community, technology - audience you're trying to reach will drive how you order the slides.
Use Questions to build marketing materials around as we answer these questions - will keep us from hitting scope creep.
Prioritize these questions - What areas do we want to tackle first? Do them in order.
Work packages -
Looking to understand what we're creating by Mid-September for COnnect - forging on progress for what we'd like to do
activity subgroups - key messages of what we'd like to portray - answer those questions best we can.
Develop actual materials - Slide deck, one pager, hex stickers - (DCE has design for Hex stickers)
What are we seeking to achieve via Marketing Samvera? "This is why we think marketing of Samvera is important"
Are we marketing to ourselves? The broader community? Users who aren't actively engaged?
CHris - Market Samvera so more people will know about Samvera. Can be both internal and external to our organizations. Making other people aware of and understand Samvera.
Scope and objectives covers this.
Map out a timeline of creating things - use the three weeks:
TASK: Develop our own answers to those questions - Everyone answer on the same page
Initial List of materials to develop - what would it be useful for you to use to share with audiences -
TASK: Getting ahold of interesting stuff from various orgs - what swag should we consider getting? Stick in people's mind -
example: tote/ grocery bag, bookmarks, memory sticks - add to the list